Photo courtesy Westin
The transformation of one of Puerto Vallarta’s long-established beachfront properties signals a broader shift in how luxury hotel brands are approaching the Mexican Pacific coast. Westin Resort & Spa Puerto Vallarta, a fixture on the destination’s hotel zone for decades, is undergoing a multimillion-dollar renovation that will see it emerge as an all-inclusive resort by spring 2026.
The 281-room property will operate under a new name, Westin Playa Vallarta, an All-Inclusive Resort, when the renovation wraps up in May. The rebrand positions it alongside Westin’s two other all-inclusive properties in Latin America: Westin Reserva Conchal on Costa Rica’s Guanacaste coast and Westin Porto de Galinhas in northeastern Brazil.
New Room Categories and Pool Access
The redesign introduces accommodation options previously unavailable at the property. Thirty suites will feature private plunge pools on their terraces, while 16 rooms will offer direct swim-up access to dedicated pool areas. These additions reflect growing traveler demand for in-room water features, a trend that has driven construction at competing resorts throughout the Banderas Bay region.
The remaining inventory will receive updated furnishings and finishes, though specific design details have not yet been released by Marriott International, Westin’s parent company.
Dining and Entertainment Expansion
Food and beverage operations are expanding significantly under the all-inclusive model. The resort will operate 10 culinary and entertainment venues, a substantial increase from the previous configuration.
While individual restaurant concepts have not been announced, the number suggests a mix of specialty dining rooms, casual options, and bar venues spread across the property.
Distinct Zones for Different Travelers
The redesigned layout will separate the resort into adults-only and family sections, each with its own pool areas and facilities. This zoning approach has become standard at high-end all-inclusives throughout Mexico, allowing properties to serve couples and families simultaneously without the friction that sometimes arises from mixing the two demographics.
Sports and Wellness Facilities
Athletic facilities will include both pickleball and padel courts, the latter being the faster-growing racquet sport in Mexico. A WestinWorkout fitness studio and Heavenly Spa round out the wellness offerings. The spa brand is a Westin signature, found at properties throughout the chain’s global portfolio.
Pool areas throughout the resort will receive updates as part of the renovation scope.
Reservations and Timing
The property is currently accepting bookings for stays beginning May 1, 2026, the target completion date for construction. Travelers booking before the renovation concludes should confirm current conditions and any construction activity that may affect their stay.
The all-inclusive conversion follows a pattern seen across Mexico’s resort markets, where established hotels are repositioning to compete with purpose-built all-inclusive properties that have dominated new development for the past two decades.
For Westin, the Puerto Vallarta project expands its limited all-inclusive footprint while leveraging an existing beachfront location that would be difficult and expensive to replicate with new construction.
Find out more here.